Helping your company succeed through innovation and sustainable change.
Creative Refinery is a marketing agency specializing in project services – project leadership, digital strategies, SaaS and system integration, mergers and branding, product development and aggressive business growth.
We can help you improve marketing performance, quickly increase sales revenue, and develop new products with our unique blend of experience and expertise.
Sustainable Change = Achievable Adoption + Phased Integration
Our Vision: To be your trusted business partner. Privately owned businesses are the economic foundation of every community, and your continued success will be the true measure of ours.
Opportunity Imagination: As a veteran owned business, we value integrity, creativity, and achieving new business growth through proven marketing strategies.
Can we help you? Our ideal fit is a private company with an established suite of products or service lines, and in need of a fresh perspective. For start ups and emerging companies, we can help you work through a business plan, sales and marketing strategies, and product launches.
Are we connected? We are a word-of-mouth agency that performs project consulting on a referral basis. Happy clients are a referral we can trust, and we appreciate the recommendation that brought you here today.
Refine your differentiator and brand position.
What’s your story?
Your business started with an idea and made it this far. Now how do you improve on it? Make it scalable? Grow through acquisition?
Discovery consultation comes with a lot of questions. What is your business model? Who are your customers? What is your growth strategy? How will the framework of your business scale to support sales growth?
This early stage conversation is invaluable, as everything we mutually discover will determine what success looks like.
Create a plan and achievable scopes of work.
Why this? Why now?
Every touch point matters… your website, social media, search results, loyalty programs, email marketing, and every interaction your sales team has with customers.
The relevance of your content and the performance of every systems application is invaluable, because it all plays a part in your relationship with your customers.
Make every touch point meaningful and customers will love you!
Execute and analyze the results. Phase in next steps.
Every major initiative launches in phases, and we will plan your next steps according to the data.
Continuous improvement is the goal, and each scope of work and your commitment to the plan will produce the desired outcome.
Your results will be unique to your objectives, framework and the scalability of your business. But you will be set up for success through sustainable change (that you can effectively manage).
Now that you know what we do… how can we help you?
Strategy to training, and everything that matters.
We offer a full range of consulting and training services, from sales and marketing to human resources and adding new staff.
Our level of involvement can be as flexible as you need it to be.
Concept to execution, and everything in-between.
We offer everything you need for your digital marketing presence, including –– website and product development, PPC search, lead generation, creative services, content management, social media tactics, etc.
And we will only recommend the software and systems you really need.
Web services to modifications, and everything after.
We understand that a website isn’t finished after it’s launched. Sometimes you just need to make changes to your existing website, or improve your search rankings.
After a discovery consultation, we can provide the digital support you need throughout your website’s lifecycle.
“Creativity is imagination…
and imagination is an opportunity to
view the familiar in a new way.”
~ Nathan J Wagner
Some of our frequently asked questions:
We are not a big expensive agency, and we won’t cost you anything more than the value we deliver. Our unique, resourceful approach is to put together the team of experts you’ll need to be successful. Specifically in these service areas:
• Business Development & (Digital) Marketing Strategies
• Project Leadership & Product Development Road Maps
• Website Services & Support (WordPress/Drupal)
• Lead Generation: CRM & System Software Integration (enterprise SaaS applications)
• Content Marketing & Social Media Strategies (segmented/targeted messaging and pathways)
• SEO & SEM/PPC Search Strategies (market research/persona modeling/reporting & ROI)
Marketing & Media Services, SaaS Companies, eCommerce Platforms, Brand Apparel, CPG/Shopper Marketing, Healthcare Systems, Financial Services, Hospitality and Travel & Leisure.
We do not specialize in custom software development, print, photography/video, accounting, legal advice, supply chain management, etc. – but we have strategic partnerships with people that do.
We can be anywhere in the city in about 30 minutes, and we are a short flight away from almost any city in the U.S.
How much your business can scale is dependent on your organizational framework –– i.e., how many customers can you serve, can your supply chain or resources keep up with demand, do you need to create more demand, and do you know the gaps/opportunities in your current workflows or processes?
These are the questions that will guide us down the right path, together. And the only rocket surgery involved is blending best practices with actionable data and market research to arrive at the best recommendations/solutions.
We have experience performing this work at every level, from small businesses to billion dollar enterprises. The risks can be mitigated through careful planning and execution, and relationship structuring [messaging the why and promoting the new] to both internal stakeholders and existing customers.
We specialize in WordPress, with some experience in Drupal, and these two content management systems are in use by over 60% of the market.
That said, it depends on what is broken. Sometimes a routine fix can be made, and sometimes it’s just best to start over.
We offer hourly rate pricing for consulting services, web services, and per project pricing based on the scope of work.
Discovery – the fee for discovery services is based on your business, and the deliverable is an actionable plan. Some projects or campaigns can arrive at this strategic plan in one afternoon. Others require the participation from any number of stakeholders to advance the process. Bottom line: the greater the need, the more details to account for in the plan.
Strategic Growth – we prefer to work with our clients through best practices and an achievable growth plan [Your Budget = Desired Outcome]. Depending on the resources or software required, this engagement is a combination of pass through costs, project leadership and subject matter expertise.
Aggressive Growth – our recommended budgetary guidance to “Hit the Ground Running” and deliver immediate results can range anywhere from $10K to $50K (for market ready deliverables in 4 to 6 weeks). The variables are scope, scale and resources. Enterprise projects (up to 16 weeks or longer) require a Discovery to be estimated.
Web Services & Support – plans start around a $300 a month, with not-to-exceed limits set by you. This includes content publishing, updates and SEO optimization.
Creative Refinery is a referral based agency. We rely almost exclusively on the successful relationships with our clients, and everything we help them achieve.
Our philosophy: happy clients refer others that are like-minded and in need of our services and expertise.
If you were not directly referred to Creative Refinery, then you are invited to look up Nathan J. Wagner (founding principal/consultant) on LinkedIn. Maybe we share some professional connections? Our reach extends across many industries, and cities, so it might surprise us whom and what we share in common.